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 Register now for Cisco Accomplice Summit 2025 – November 3-5, San Diego, California. 

Once I lately took on this function, I made a dedication to our companion neighborhood: you’ll get consistency, honesty, and transparency from me. As we method my first Cisco Accomplice Summit because the International Accomplice Gross sales chief, I wish to share a easy method for our partnerships.

After 25+ years at Cisco, I’ve realized that probably the most highly effective ideas are sometimes the best ones. That’s why I wish to discuss two questions that ought to information how we work collectively, and a framework I name “sturdy progress.”

The Questions That Drive Progress

These two questions work collectively however serve completely different functions. The primary drives how we collaborate internally at Cisco, making certain each staff is concentrated on advancing alternatives for our companions. The second is about our exterior partnership success, although there’s pure overlap as inside alignment immediately impacts companion profitability.

 First: Are we transferring offers ahead?  This isn’t nearly closing enterprise. Are you positioned early in alternatives? Are you leveraging our joint portfolio to create aggressive differentiation? Are you utilizing deal registration as an funding in mutual success? When prospects perceive the mutual good thing about what we will ship collectively, our win charge approaches 100%. I’m not conscious of a deal we’ve misplaced when prospects actually comprehend the entire worth we ship collectively.

Second: Are we constructing worthwhile partnerships? Worthwhile partnerships are the inspiration of sturdy progress. Whenever you make cash with Cisco, you possibly can reinvest in your small business, increasing experience, hiring licensed engineers, and reaching new markets. That reinvestment creates a flywheel: deeper capabilities that gasoline buyer outcomes, which in flip drive extra progress.

Accomplice profitability is on the core of the brand new Cisco 360 Accomplice Program. It builds on probably the most trusted companion program within the trade whereas evolving to fulfill at present’s market. It honors previous investments, rewards present worth creation, and positions us collectively for future market alternatives.

Prospects aren’t simply shopping for know-how; they’re shopping for outcomes. Companions who ship these outcomes win. The Cisco 360 Accomplice Program acknowledges and rewards that worth, serving to you translate buyer impression into worthwhile progress.

I typically ask companions: would you quite compete deal by deal, or construct relationships that develop organically? Companions who promote level options compete on value each renewal cycle. Companions who ship built-in outcomes turn into trusted advisors who seize a number of alternatives inside the similar account. Solely Cisco provides the portfolio breadth to develop margin profiles throughout architectures, industries, and buyer wants at scale.

What Sturdy Progress Means for Your Enterprise

Accomplice progress with Cisco must be 4 issues:

Constant. Whenever you ship constant outcomes, prospects turn into loyal advocates who develop their investments and refer new alternatives. Consistency turns tasks into relationships. 

Predictable. When your Cisco apply delivers predictable outcomes, you possibly can develop into adjoining markets. Predictability means that you can plan for progress quite than hope for it.

Forward of market. We’re in markets experiencing unprecedented demand in AI infrastructure, cybersecurity, and campus modernization. Companions who seize disproportionate share place themselves forward of the curve.

Worthwhile. Whenever you make cash with Cisco, you spend money on our mutual success. You develop specialised experience and turn into the companion prospects search out, not accept.

Why Your Partnership with Cisco is Totally different

Our “One Cisco” technique delivers deeply built-in options combining networking, safety, collaboration, and observability to unravel prospects’ largest AI-era challenges. With Splunk, you will have a defining second to redefine choices and differentiate within the market.

Whether or not you’re powering AI-ready knowledge facilities, creating future-proofed workplaces, or constructing digital resilience, you’re positioned to ship sturdy progress spanning a number of buyer wants. You’re not simply promoting merchandise; you’re architecting complete options that create lasting aggressive benefits.

Right here’s what makes us completely different: we’ve constructed our enterprise mannequin round your success, and we’re dedicated to true collaboration at each step. We work alongside you to know market challenges, co-create buyer options, and guarantee you will have the assist wanted to win. Our incentive packages are designed that can assist you construct worthwhile practices. Our enablement is aggressive benefit.

The brand new Cisco Accomplice Incentive unifies incentives like VIP right into a easy framework rewarding companions throughout the total lifecycle from touchdown alternatives to adoption, enlargement, and renewal. With extra funding flowing into lifecycle and companies, companions proceed incomes at present whereas opening higher alternatives tomorrow.

Cisco Accomplice Summit 2025: A New Perspective

I’m honored to host Cisco Accomplice Summit this yr. I don’t come from a standard companion background, however these aren’t conventional occasions. What I deliver is 25+ years of watching our companion ecosystem ship extraordinary outcomes.

Profitable partnerships aren’t constructed on what we will do for you. They’re constructed on what we accomplish collectively. Once we mix Cisco’s innovation together with your market experience and buyer relationships, we create options no competitor can match.

Accomplice Summit 2025 is the place we’ll present you learn how to flip these ideas into income progress. You’ll see how Cisco 360 creates new pathways to profitability and perceive how our improvements mix to create aggressive benefits. You’ll go away with a transparent innovation, answer, and partnership roadmap. 

The Selection Forward

You’ve gotten selections about the place to speculate your time, folks, and assets. Each vendor desires your consideration. Each know-how shift creates new alternatives and opponents.

However the future belongs to companions who perceive what’s coming earlier than it turns into apparent to everybody else. Companions who construct capabilities at present for tomorrow’s alternatives.

Be a part of us November 3-5 in San Diego, California. Are we transferring offers ahead? Are we constructing worthwhile partnerships? Let’s flip these two easy questions into sturdy progress for your small business.

As a result of once we get this proper, once we constantly transfer offers ahead collectively and construct mutually worthwhile partnerships, we don’t simply develop. We dominate.

I’ll see you there.

We’d love to listen to what you suppose. Ask a Query, Remark Beneath, and Keep Related with #CiscoPartners on social!

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As we proceed our video sequence — NetGru: Month of Networking — we’ll present you unlock unified community and safety analytics with the Cisco Enterprise Networking app for Splunk.

Hosted by Principal Engineer Adrian Illiesiu, this weekly livestream permits you to see demos, ask questions reside, and listen to from the folks constructing Cisco automation instruments.

In episode 2, Technical Advertising and marketing Engineer Taylor Prepare dinner exhibits how this technical add-on for the Splunk platform brings collectively visibility into community well being, safety posture, and consumer identification, all by means of a single pane of glass.

Be a part of us reside September 17, 9 a.m. U.S. Pacific, 12 p.m. U.S. Japanese, 16:00 UTC

New episodes stream each Wednesday on the Cisco DevNet YouTube channel:

https://www.youtube.com/@CiscoDevNetchannel

Unlock Unified Community and Safety Analytics with Cisco and Splunk

Within the upcoming session, Technical Advertising and marketing Engineer Taylor Prepare dinner will present how the Cisco Enterprise Networking app for Splunk unifies information throughout Catalyst Heart, Id Companies Engine (ISE), SD-WAN, and CyberVision. With built-in dashboards and APIs, you’ll see monitor community well being, detect threats, and correlate consumer exercise—all by means of one interface. Convey your inquiries to ask reside.

Key Integrations and Options

Cisco Catalyst Heart Integration

• Unified Knowledge Assortment: Acquire stock, assurance information, and occasion notifications from Catalyst Heart clusters utilizing REST APIs, webhooks, and syslog.
• Wealthy Dashboards: View consumer, system, and community well being, observe compliance, and construct dashboards with customized searches.
• Enriched Context: Add context to Catalyst Heart logs and traits utilizing information from API integrations.

Cisco Id Companies Engine (ISE) Integration

• Endpoint and Coverage Exercise: View endpoint information and monitor traits throughout authentication and authorization insurance policies.
• Enriched Context: Add intelligence to ISE logs by means of API integration.
• SGT Deployment and Utilization: Analyze how Safety Group Tags (SGTs) are configured, deployed, and enforced throughout ISE and associated platforms.

Cisco SD-WAN Integration

• Safety and Connection Logs: Entry logs for URL exercise, malicious file detection, and firewall occasions.
• Prepopulated Dashboards: Get actionable views of safety occasions, device-level information, and visitors patterns.
• Web site Tunnel Metrics: Monitor tunnel well being and efficiency to troubleshoot points quicker.

Cisco CyberVision Integration

• Community Safety Visibility: See detailed visitors flows from IoT and OT gadgets and establish high talkers in your industrial community.
• Spotlight Vulnerabilities: View your high dangers with CyberVision’s evaluation and observe detailed remediation steps.

Developer Use Circumstances and Advantages

• Customizable and Extensible: Use Splunk’s open platform and present apps to tailor dashboards, alerts, and information inputs.
• Unified Safety Operations: Correlate information throughout platforms to detect, examine, and reply to threats extra shortly.
• Automation Prepared: Automate information assortment, incident creation, and remediation with Splunk APIs and scripts.
• Multi-Platform Correlation: Mix telemetry from Catalyst Heart, ISE, SD-WAN, and CyberVision for end-to-end community and safety insights.

Get Prepared for the Livestream

Need to observe together with Taylor’s demo? Arrange the Cisco Enterprise Networking app for Splunk forward of time:

1. Set up the app from Splunkbase: https://splunkbase.splunk.com/app/7539
2. Configure credentials, REST API connections, and syslog inputs to your Cisco platforms.
3. Discover the prebuilt dashboards to see community well being, compliance, and safety insights.

This integration provides builders, community engineers, and SOC groups a single, highly effective interface for analytics and response. You get visibility, automation, and quicker decision-making.

What’s Subsequent on NetGru: Month of Networking

Every week, we deliver on a brand new visitor with hands-on demos and real-world solutions. Don’t miss these upcoming periods:

Be a part of us reside to ask questions and see what’s subsequent in Cisco networking.

Watch, Be taught, and Subscribe

Catch the replay, then subscribe to the Cisco DevNet YouTube channel so that you by no means miss a session:
https://www.youtube.com/@CiscoDevNetchannel

NetGru: Month of Networking is nicely underway. Begin your studying journey right now.

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Throughout her keynote, Ullal famous Arista will not be solely promoting high-speed switches for AI knowledge facilities but additionally leveraging its personal expertise to create a brand new class of “AI facilities” that simplify community administration and operations, with a aim of 60% to 80% progress within the AI market.

Arista has its sights set on enterprise growth

Arista employed Todd Nightingale as its new president a few month in the past, and the explanation must be apparent to business watchers: to develop the enterprise enterprise. Nightingale lately served as CEO of Fastly, however he’s greatest recognized for his tenure as Cisco. He joined when Cisco acquired Meraki, the place he was the CEO.

Ullal indicated the campus and WAN enterprise would develop from the present $750 million to $800 million run price to $1.25 billion, which is a whopping 60% progress. A few of this can come from VeloCloud being added to Arista’s numbers, however not all of it. Arista’s alternative in campus and WAN is in bringing its excessive efficiency, resilient networking to this viewers.

In a survey I performed final yr, 93% of respondents said the community is extra vital to enterprise operations than it was two years in the past. Throughout his presentation, Nightingale talked about this shift when he stated: “There is no such thing as a longer such a factor as a community that’s not mission vital. We consider mission vital networks for army websites and tier one hospitals, however each resort and retailer who has their Wi-Fi go down and may’t transact enterprise will say the community is vital.”

Additionally, with AI, inferencing site visitors is anticipated to place a gradual load on the community, and any form of efficiency hiccup could have adverse enterprise ramifications. Traditionally, Arista’s worth proposition for corporations outdoors the Fortune 2000 was a little bit of an answer searching for an issue. However, as Nightingale said, all networks are mission vital and that’s what Arista does greatest. The unified EOS structure is central and gives constant administration and automation throughout the community. Arista can also be addressing particular campus challenges, like conventional stacking limitations, with new options like Change Aggregation Teams (SWAG) that provide a single administration level for a number of switches utilizing customary Ethernet cabling.

AI as an assistant, not a substitute of community engineers

Arista president and CTO Ken Duda offered a deep dive into AVA, Arista’s autonomous digital assistant and what the corporate believes makes it distinctive. Duda was crystal clear that AVA is designed to a co-pilot and work with the engineers versus changing them. The product is designed to be an autonomous agent versus a reactive chatbot with the distinction being the latter stays idle after which solutions questions when known as up, whereas the previous is all the time working, proactively screens the community, watches for occasions, and finds points earlier than they develop into vital.

This weblog was co-written by Anant Shah, Sr. Product Supervisor, Cisco Knowledge Middle Networking.

As AI continues to drive the evolution of digital infrastructure, IT groups are grappling with the rising complexity of monitoring, analyzing, and troubleshooting mission-critical knowledge heart networks. The stakes have by no means been larger, and the necessity for modern options has by no means been extra pressing.  

At Splunk .conf25, Cisco introduced a pivotal development for the complete enterprise: the Cisco Knowledge Material.  

This revolutionary structure, powered by the Splunk platform, is designed to rework the huge “gold mine” of machine knowledge throughout your group into AI-ready intelligence.  

Kamal Hathi, Senior Vice President and Common Administration of Cisco’s Splunk enterprise shared “And so what we’re speaking about is taking Splunk to the information, going the place the information lives. As an alternative of attempting to construct this big knowledge lake, we’re speaking about going to those little ponds and puddles of knowledge and mixing it into one federated, distributed view.” 

 By leveraging next-gen federation and knowledge administration capabilities, the Cisco Knowledge Material allows unified analytics, to investigate and correlate knowledge at huge scale—whether or not it resides on-premises or within the cloud —with out the heavy value and complexity of centralizing all of it.  

Cross-Area Correlation and Unified Visibility 

Cisco Knowledge Middle Networking already present wealthy context conscious insights with Cisco Nexus Dashboard 

Determine 1: Determine, troubleshoot and repair quicker with Nexus Dashboard 

One of many largest benefits of Splunk inside the knowledge heart ecosystem is its potential to ship cross-domain correlation.  

By integrating with Cisco Identification Providers Engine (ISE), DNA Middle (DNAC), and Intersight, clients profit from a strong, unified platform that breaks down silos. This seamless integration offers a single pane of glass for visibility that spans all layers of the information heart—community, compute, and safety.

Determine 2: Cisco + Splunk = Higher Collectively 

This implies clients can monitor efficiency and points holistically, making certain optimized workloads, quicker troubleshooting, and actionable insights for next-generation functions. 

Begin At this time and Put together for Tomorrow: See Your Knowledge Middle Networks  

The Cisco Knowledge Middle Networking (DCN) Splunk App transforms complicated community knowledge right into a dwelling, respiratory dashboard. Think about your whole knowledge heart—metrics, occasions, logs and traces (MELT) dwell on one customizable display. As an alternative of scattered logs and hidden anomalies, you get immediate readability: each metric, each alert, each perception, proper the place you want it. The Cisco Splunk App for Knowledge Middle Networking (DCN) empowers organizations to cross-correlate data throughout conventional infrastructure and AI materials. 

What Makes It Stand Out? 

• Easy Setup: Automated onboarding makes connecting to Splunk easy, whether or not on-premises, within the cloud, or each.
• Customizable Dashboards: Expertise an out-of-the-box and customizable dashboard for all knowledge heart infrastructure sorts with Cisco Nexus Dashboard, Nexus 9000 Collection switches, and Software Centric Infrastructure (ACI), right into a single, unified view. Customise your show to get a fast snapshot of your knowledge heart material, and simply filter, search, and drill all the way down to detect points or developments nearly as they occur.
• Customized Inputs: The DCN app resolution offers default inputs but additionally offers the flexibility to customise inputs for purchasers to ingest any knowledge from their infrastructure into Splunk.
• Smarter Monitoring: Splunk’s AI/ML detect anomalies and predict points earlier than they escalate, with federated searches to attach knowledge throughout websites.
• Seamless Operations: Splunk integrates with Webex, Jira, and Groups to maintain your crew in sync, whereas audit-friendly storage makes compliance straightforward. 

Expertise the Impression 

When useful resource utilization spikes, the app sends immediate alerts, reveals the story behind the numbers, and suggests subsequent steps—abruptly. Whether or not you’re troubleshooting, planning capability, or making certain compliance, the DCN Splunk App provides you a panoramic, actionable view—shrinking decision occasions, decreasing danger, and unlocking new ranges of efficiency. 

We’d love to listen to what you assume. Ask a Query, Remark Beneath, and Keep Related with #CiscoPartners on social!

Cisco Companions Fb  |  @CiscoPartners X/Twitter  |  Cisco Companions LinkedIn

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