Annual gross sales of cell gadgets have reached virtually 17 billion items worldwide. Every year, the price of buying a cell system, particularly a smartphone, is lowering, making it accessible to everybody, not simply these with wealth.
Samsung and Apple have traditionally possessed massive shares of worldwide smartphone manufacturing, however Chinese language manufacturers are actually providing alternate options which can be proving well-liked around the globe.
So what are the outcomes?
On this article, we’ll delve into the newest statistics to evaluate whether or not the cell world is leaning in direction of Android and discover the issues for iOS vs Android growth.
Temporary Overview of the Cell Improvement Panorama
You possibly can receive some useful data from statistical knowledge by trying on the customers’ smartphone decisions.

iOS customers, for instance, usually tend to have a larger revenue than Android customers. This knowledge can influence your choices concerning the product’s monetization technique.
An iOS app stands out as the most worthwhile platform in case your monetization technique extremely is dependent upon in-app purchases. Nevertheless, in the event you intend to monetize via advert placements, Android could also be a greater possibility.
Android has the biggest international market share in low-income areas and growing nations on account of its broad worth vary and low entry-level worth level. It has a aggressive benefit over Apple in growing markets akin to Asia and Africa.
With each Android and iOS accounting for over 99% of the worldwide cell market share, firms trying to construct an app should think about each working techniques, however generally, on account of mission constraints akin to time and price range, they should select just one.
One other essential issue is the variety of builders constructing apps for every platform. Based on a world app developer report, the vast majority of cell software program builders had been engaged on Android and iOS in 2022.
Nevertheless, if we take into accounts the variety of purposes developed for every of the 2 working techniques, we are able to see that there are almost 4.8 million apps accessible within the Apple App Retailer and 2.6 million apps in Google Play.
Android vs iPhone Improvement Comparability Nation Sensible
If we make a short overview of how Android and iOS platforms are used continent-wise, we’ll discover the next tendencies. The largest quantity of programming on Android (over 55% of the whole variety of builders) is positioned in Japanese European nations, South Asia, and South America.
As you see, iOS is prevalent in North America and Oceania, whereas the remainder of the world principally makes use of Android-based gadgets.
One other determine to say is the breakdown of market share by common shopper age. Apple gadgets are chosen by 67% of 18 to 29-year-olds, whereas the distribution of working techniques amongst 55-65-year-olds is almost even: Android is favored by 49%, whereas iOS is utilized by 47%, and 4% use neither of the 2.
On high of that, earlier than growing a cell app, it’s helpful to know what monetary alternatives every working system gives.
Based on Statista, through the second quarter of 2022, the App Retailer alone raised $21.2 billion, whereas Google Play Retailer earned $10.4.
Regardless of the distinction in revenue figures, in 2022, Android held over 70% of the smartphone working system market. This success can be because of the costs of Android gadgets, that are normally cheaper than Apple’s.
Advantages of Every Platform
As you possibly can see, there’s no clear winner relating to evaluating whether or not Android or iOS is a greater platform. The vast majority of iOS and Android, cell app growth firms, consider that the selection of a platform is dependent upon the viewers you need to attain.

Let’s take a look at a number of the benefits that Android and iPhone app growth present to enterprise homeowners:
Android
- Flexibility. The open-source surroundings permits customizing apps with no limitations.
- Worldwide viewers. The platform has an rising presence in growing areas akin to Africa, Asia, and South America, in addition to a bigger general market share.
- Tech-savvy customers. By way of the variety of technically-savvy customers and area of interest purposes, Android is the clear winner (fintech, IT, and others)
- Design pointers. Builders can simply create a chic person interface utilizing Google design pointers.
- Shorter approval time. It normally takes not than two days for Google Play to approve an app.
iOS
- Capability to penetrate developed nations. Whenever you launch an iOS app, you’re primarily focusing on first-world nations like North America, Western Europe, or Oceania, which suggests you’ll have extra monetization alternatives.
- Simpler growth course of. Because of this, your app can develop extra rapidly and at a decrease price.
- Financially profitable market. Based on statistics, iOS customers spend virtually thrice extra money than Android customers, so that you’ll have a greater likelihood of launching a preferred e-commerce app on iOS.
- Instruments for leisure or creativity. iOS is a well-liked gaming, social media, and innovation platform.
- Excessive safety. iOS gives a complete system for safeguarding person knowledge for builders and enterprise homeowners.
Issues for Selecting Between iOS and Android
The selection between iOS and Android must be pushed by a complete understanding of each platforms and the way they align with the particular necessities of the cell app being developed.
Listed below are some key issues builders and companies ought to take into accout when deciding between the 2 platforms:
Goal Viewers
Perceive the demographics of your target market. Totally different areas and demographics could have various preferences for iOS or Android.
For instance, iOS is extra well-liked in wealthier nations, whereas Android is dominant in growing markets.
Additionally, analyze the conduct of your target market. Take into account components akin to system preferences, app utilization patterns, and spending habits. This data can information you towards the platform that aligns higher along with your customers’ preferences.
Monetization Technique
Consider your app’s monetization technique. In case your main income supply is in-app purchases or app purchases, think about the spending conduct of customers on every platform.
iOS customers, on common, are identified to spend extra on subscriptions and in-app purchases in comparison with Android customers.
Furthermore, discover the promoting alternatives on every platform. Android’s bigger person base could present extra visibility, however iOS customers are sometimes thought-about extra profitable for sure varieties of commercials.
Prices of Cell App Improvement for iOS and Android
Take into account the event instruments and assets required for every platform. Android builders sometimes work with Java or Kotlin, whereas iOS builders use Swift or Goal-C. Consider the proficiency of your growth workforce and the supply of assets for every platform.
Other than growth instruments, think about system fragmentation. The multitude of Android system producers and display screen sizes can result in additional growth and testing efforts.
Getting began with iOS growth is less complicated. With its restricted vary of gadgets, it presents a extra standardized surroundings.
App Approval Course of
Perceive the app approval processes for every platform. Apple’s App Retailer has a stringent consideration course of that gives a sure degree of high quality and reliability. This course of can delay app releases however contributes to the next normal of apps accessible to customers.
The submission course of for the Google Play Retailer is usually extra lenient, resulting in faster app releases. But, the platform’s openness additionally will increase the probabilities of encountering apps of decrease high quality.
Person Expertise and Design Pointers
iOS gives a extra even person expertise because of the restricted variety of system fashions. Apple’s design pointers are strict, guaranteeing a unified and polished search for iOS apps.

Android presents extra flexibility when it comes to customization however requires builders to adapt to totally different design pointers based mostly on the producer and system.
International Presence
Take into account the regional market share of every platform. In case your target market is international, it’s essential to pay attention to the dominant platform in several areas.
Lengthy-Time period Help and Updates
Assess the long-term help and replace insurance policies of every platform. iOS gadgets sometimes obtain updates concurrently, guaranteeing a constant person expertise. The varied ecosystem of Android could end in various timeframes for updates to succeed in all gadgets.
Backside Line
There isn’t a clear reply to the query of which OS is best for app growth. If you wish to make an app for iOS and Android, it is best to take note of varied components akin to target market, monetization objectives, and growth prices.
In the end, the choice ought to align with the particular aims and priorities of the app and its meant customers.
As each platforms proceed to develop and mature, staying knowledgeable concerning the newest tendencies and statistics is crucial for making well-informed choices within the dynamic panorama of cell growth.
At SCAND, we develop each customized iOS and customized Android app growth providers. To debate your mission, depart a request – we look ahead to bringing your modern concepts to life!