Regardless of solely being introduced final September with the brand new greatest iPhones and Apple Watches, Apple’s environmentally pleasant different to leather-based, FineWoven, could possibly be discontinued.
FineWoven – which was marketed as a fake leather-based different – has apparently fallen flat with customers. The newest experiences present that gross sales have been lower than stellar. Actually, hardly anybody has been shopping for the brand new circumstances.
In accordance with Bloomberg’s Mark Gurman, Apple’s retail shops are operating low on stock of FineWoven circumstances and Apple Watch bands, which often means one in every of two issues: Apple is both prepping to launch a brand new lineup (doubtlessly with higher style this time), or they’re discreetly pulling the plug on the entire thing. I’m rooting for the latter.
This is not the primary we have heard about FineWoven circumstances going away. In accordance with an X Publish by recognized leaker Kosutami earlier this 12 months, FineWoven circumstances have been set to be discontinued attributable to high quality points. And it appears to be like like that leak has come to fruition.
What’s so unhealthy about FineWoven?
As for why the merchandise are supposedly being discontinued, Kosutami says that it’s “since its sturdiness [was] unhealthy”. We are able to attest to that; in our FineWoven overview, we discovered that the case was “simply scratched”, “will get soiled shortly”, and that the “FineWoven design is so susceptible to scratches and stains, and the USB-C cutout so slender, that it’s merely inconceivable to advocate.” We gave the case two and a half stars, and it didn’t discover a place on our listing of greatest iPhone circumstances.
There’s no official information from Apple as to the state of its newest case materials, and the corporate wasn’t instantly accessible for remark. Actually, for those who nonetheless need to purchase a FineWoven case or Apple Watch strap, then you’ll find them listed on the Apple Retailer (simply perhaps not in a single). An iPhone 15 Professional case prices $59, whereas an Apple Watch band will price as a lot as $149.
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