September 9, 2024
PRESS RELEASE
Apple introduces iPhone 16 and iPhone 16 Plus
Constructed for Apple Intelligence with the all-new A18 chip, each fashions function Digicam Management, highly effective upgrades to the superior digicam system, the Motion button to shortly entry helpful options, and a giant enhance in battery life
CUPERTINO, CALIFORNIA Apple at the moment introduced iPhone 16 and iPhone 16 Plus, constructed for Apple Intelligence, the easy-to-use private intelligence system that understands private context to ship intelligence that’s useful and related whereas defending consumer privateness. The iPhone 16 lineup additionally introduces Digicam Management, which brings new methods to seize recollections, and can assist customers shortly entry visible intelligence to study objects or locations round them quicker than ever earlier than. The highly effective digicam system contains a 48MP Fusion digicam with a 2x Telephoto choice, giving customers two cameras in a single, whereas a brand new Extremely Broad digicam allows macro images. Subsequent-generation Photographic Kinds assist customers personalize their pictures, and spatial picture and video seize permits customers to relive life’s treasured recollections with exceptional depth on Apple Imaginative and prescient Professional. The brand new A18 chip delivers an enormous leap in efficiency and effectivity, enabling demanding AAA video games, in addition to a giant enhance in battery life.
iPhone 16 and iPhone 16 Plus can be accessible in 5 daring colours: black, white, pink, teal, and ultramarine. Pre-orders start Friday, September 13, with availability starting Friday, September 20.
“iPhone 16 and iPhone 16 Plus mark the start of a brand new period for iPhone with Apple Intelligence delivering highly effective, private, and personal experiences to our customers,” mentioned Kaiann Drance, Apple’s vice chairman of Worldwide iPhone Product Advertising and marketing. “With new methods to find the world round you and seize recollections utilizing Digicam Management; a 48MP Fusion digicam that offers you two optical-quality cameras in a single; a giant enhance in battery life; and highly effective, environment friendly efficiency because of the A18 chip, that is the proper time for patrons to improve or make the change to iPhone.”
Constructed for Apple Intelligence
Apple Intelligence on the iPhone 16 lineup harnesses the ability of Apple silicon and Apple-built generative fashions to know and create language and pictures, take motion throughout apps, and draw from private context to simplify and speed up on a regular basis duties. Apple Intelligence maintains the privateness and safety of consumer knowledge with Non-public Cloud Compute. This groundbreaking strategy offers the flexibility to flex and scale computational capability between on-device processing and bigger, server-based fashions that run on devoted Apple silicon servers — a rare step ahead for privateness in synthetic intelligence. Apple Intelligence can be accessible as a free software program replace, with the primary set of options rolling out subsequent month in U.S. English for many areas world wide.
Apple Intelligence unlocks new methods for customers to boost their writing. With systemwide Writing Instruments constructed into iOS 18, customers can rewrite, proofread, and summarize textual content practically in every single place they write, together with Mail, Notes, Pages, and third-party apps. Within the Notes and Cellphone apps, customers may also report, transcribe, and summarize audio. When a recording is initiated whereas on a name within the Cellphone app, individuals are routinely notified, and as soon as the decision ends, Apple Intelligence generates a abstract to recall key factors.
Apple Intelligence helps customers prioritize with summarized notifications, together with Precedence Messages in Mail, a function that understands the content material of emails and surfaces time-sensitive messages. Throughout a consumer’s inbox, summaries convey a very powerful data of every e mail as a substitute of previewing the primary few traces.
Siri turns into extra deeply built-in into the system expertise and will get a brand-new design with a chic glowing gentle that wraps across the fringe of the display screen when lively. With richer language-understanding capabilities, speaking with Siri is extra pure and versatile. Siri follows alongside when customers stumble over their phrases, and maintains context from one request to the following. Customers can kind to Siri at any time, and change fluidly between textual content and voice as they speed up on a regular basis duties. Siri additionally now has intensive product data to reply hundreds of questions on options on iPhone and different Apple units.
Extra Apple Intelligence options will roll out later this yr and within the months following, together with Picture Playground, which permits customers to create playful pictures in moments. Emoji can be taken to a completely new stage with the flexibility to create authentic Genmoji by merely typing an outline, or by choosing a photograph of a buddy or member of the family. Siri will have the ability to draw on a consumer’s private context to ship intelligence that’s tailor-made to them. It is going to additionally achieve onscreen consciousness to know and take motion with customers’ content material, in addition to take tons of of recent actions in and throughout Apple and third-party apps. And whereas utilizing iOS 18 options like Siri and Writing Instruments, customers may also have the ability to simply entry ChatGPT from OpenAI.
A Lovely New Design with Business-Main Sturdiness
iPhone 16 and iPhone 16 Plus are stunning and constructed to final. iPhone holds its worth longer than every other smartphone because of its industry-leading sturdiness, together with the robust again glass, a water- and dust-resistant design, common software program updates, and the latest-generation Ceramic Protect with a complicated formulation that’s 50 p.c more durable than the primary technology and 2x more durable than glass on every other smartphone.1 The inner design of iPhone 16 and iPhone 16 Plus has been reengineered to permit for a fair bigger battery and to raised dissipate warmth, whereas making battery service simpler. With the brand new inside design and superior energy administration of iOS 18, the batteries are optimized to supply a giant enhance in battery life. Obtainable in 6.1-inch and 6.7-inch show sizes, the Tremendous Retina XDR show with OLED expertise and the Dynamic Island provides an distinctive viewing expertise.2
The Motion button involves iPhone 16 and iPhone 16 Plus, permitting customers to simply entry a wide range of capabilities with only a press. Customers can shortly open the digicam, flashlight, or controls; change between Ring and Silent; acknowledge music with Shazam; activate Voice Memos, Focus, Translate, and accessibility options like Magnifier; or use Shortcuts for extra choices. The Motion button may also entry in-app performance, like serving to a consumer unlock and lock their automotive with FordPass.3
Introducing Digicam Management
Digicam Management — a results of considerate {hardware} and software program integration — elevates the digicam expertise on the iPhone 16 lineup. It’s full of innovation, together with a tactile change that powers the clicking expertise, a high-precision power sensor that permits the sunshine press gesture, and a capacitive sensor that enables for contact interactions. Digicam Management can shortly launch the digicam, take a photograph, and begin video recording so customers don’t miss the second. A brand new digicam preview helps customers body the shot and modify different management choices — resembling zoom, publicity, or depth of subject — to compose a surprising picture or video by sliding their finger on the Digicam Management. Moreover, builders will have the ability to deliver Digicam Management to third-party apps resembling Snapchat.
Later this yr, Digicam Management will unlock visible intelligence to assist customers study objects and locations quicker than ever earlier than. Customers can click on and maintain Digicam Management to drag up the hours or rankings for a restaurant they go, add an occasion from a flyer to their calendar, shortly determine a canine by breed, and extra. Digicam Management may also function a gateway into third-party instruments with particular area experience, like when customers wish to search on Google to search out the place they’ll purchase an merchandise, or to profit from ChatGPT’s problem-solving abilities. Customers are in command of when third-party instruments are used and what data is shared.
New Digicam Experiences
The highly effective new digicam system helps customers seize each on a regular basis moments and cherished recollections like by no means earlier than. The 48MP Fusion digicam allows a 2x optical-quality Telephoto choice, which is like having two cameras in a single, so customers can get nearer to the topic to simply body a photograph. Along with wider-angle pictures, the brand new 12MP Extremely Broad digicam with autofocus allows macro images. The Extremely Broad digicam additionally gathers as much as 2.6x extra gentle for increased picture high quality. Moreover, iPhone 16 and iPhone 16 Plus now take spatial photographs and movies to assist customers relive recollections with exceptional depth on Apple Imaginative and prescient Professional.
Subsequent-generation Photographic Kinds assist customers categorical their creativity and customise their photographs by domestically adjusting shade, highlights, and shadows in actual time. Kinds even have a deeper understanding of pores and skin undertones, so customers can personalize how they seem in photographs. In contrast to filters, which frequently use a one-size-fits-all strategy by including a shade to a complete scene, changes are utilized to particular colours of a specific type. A wider set of types provides extra artistic choices for enhancing a photograph’s aesthetic, and types may be rendered throughout reside preview, utilized after a photograph is taken, and even reversed later.
Video can now be captured in Spatial Audio for immersive listening with AirPods, Apple Imaginative and prescient Professional, or a encompass sound system. Each iPhone fashions introduce artistic new methods to edit video sound with Audio Combine — permitting customers to regulate their sound after seize to deal with the voice of the individual on digicam, make it sound just like the video was recorded inside knowledgeable studio, or place vocal tracks within the entrance and environmental noises in encompass sound. With wind noise discount, highly effective machine studying (ML) algorithms cut back undesirable noise for higher audio high quality.
Powered by Apple Intelligence, customers can seek for particular photographs within the Images app utilizing pure language, and seek for particular moments in video clips. Moreover, the brand new Clear Up instrument can determine and take away distracting objects within the background of a photograph with out altering the topic.
A18: Subsequent-Stage Efficiency and Cell Gaming
A18 delivers an enormous leap in efficiency and energy effectivity, and is constructed on second-generation 3-nanometer expertise to additional speed up Apple Intelligence. An upgraded 16-core Neural Engine is optimized for big generative fashions and runs ML fashions as much as 2x quicker than the A16 Bionic chip.
The 6-core CPU is 30 p.c quicker than the A16 Bionic chip and quicker than all of the competitors. It’s also extra energy environment friendly and might run the identical workload with 30 p.c much less energy than A16 Bionic. The 5-core GPU is as much as 40 p.c quicker and 35 p.c extra environment friendly than A16 Bionic to energy beautiful graphics efficiency for Apple Intelligence, and places a robust gaming system in customers’ pockets. Now with hardware-accelerated ray tracing, video games on iPhone 16 and iPhone 16 Plus extra precisely signify the habits of sunshine with as much as 5x increased body charges than with software-based ray tracing. Each fashions help the AAA video games beforehand solely accessible on iPhone 15 Professional, in addition to new titles like Honor of Kings: World with an extremely graphics mode optimized for the iPhone 16 lineup, coming subsequent yr. Recreation Mode in iOS 18 delivers extra constant body charges whereas making AirPods, sport controllers, and different wi-fi equipment extremely responsive. The effectivity of A18 and the system’s rearchitected inside design ship as much as 30 p.c increased sustained efficiency for gaming whereas guaranteeing Apple Intelligence runs effectively on iPhone.
Expanded Communication and Security Capabilities
The iPhone 16 lineup options revolutionary methods to remain linked and offers enhanced security capabilities for peace of thoughts. Powered by the identical groundbreaking expertise as Emergency SOS by way of satellite tv for pc, customers are in a position to hook up with the closest satellite tv for pc to ship and obtain texts, emoji, and Tapbacks over iMessage and SMS whereas outdoors of mobile and Wi-Fi protection.4 Messages by way of satellite tv for pc in iOS 18 are end-to-end encrypted. Additionally new with iOS 18, Emergency SOS Stay Video permits customers to share a reside video feed or photographs with collaborating emergency dispatchers throughout an emergency name.5 Later this fall, Roadside Help by way of satellite tv for pc — which connects customers to a roadside help supplier if they’ve automotive hassle whereas off the grid — expands past the U.S. to the U.Ok.
Higher for the Surroundings
iPhone 16 and iPhone 16 Plus are designed with the surroundings in thoughts. As a part of Apple 2030, the corporate’s formidable objective to be carbon impartial throughout its complete carbon footprint by the top of this decade, Apple is prioritizing renewable electrical energy in manufacturing, and investing in wind and photo voltaic initiatives world wide to handle the electrical energy used to cost all Apple merchandise, together with the iPhone 16 lineup. As we speak, all Apple services run on 100% renewable electrical energy — together with the info facilities that energy Apple Intelligence.
To realize Apple 2030, the corporate can also be designing merchandise with recycled and renewable supplies. iPhone 16 and iPhone 16 Plus function greater than 30 p.c recycled content material general, together with 85 p.c recycled aluminum within the enclosure and 80 p.c or extra recycled metal throughout a number of elements. The battery is made with 100% recycled cobalt and — in a primary for iPhone — over 95 p.c recycled lithium.6 The iPhone 16 lineup meets Apple’s excessive requirements for vitality effectivity, and is freed from mercury and PVC. The packaging is fully fiber-based, bringing Apple nearer to its objective of eradicating plastic from its packaging by subsequent yr.
Pricing and Availability
- iPhone 16 and iPhone 16 Plus can be accessible in ultramarine, teal, pink, white, and black in 128GB, 256GB, and 512GB storage capacities. iPhone 16 begins at $799 (U.S.) or $33.29 (U.S.) per thirty days, and iPhone 16 Plus begins at $899 (U.S.) or $37.45 (U.S.) per thirty days.
- Apple provides nice methods to save lots of and improve to the newest iPhone. Prospects can get $180 (U.S.) to $650 (U.S.) in credit score after they commerce in iPhone 12 or increased, or as much as $1,000 (U.S.) in credit to place towards an iPhone 16 Professional with a provider provide. Prospects can benefit from these provides by visiting the Apple Retailer on-line or an Apple Retailer location. For provider provide eligibility necessities and extra particulars, see apple.com/store/buy-iphone/carrier-offers. To see what their system is value and for trade-in phrases and circumstances, prospects can go to apple.com/store/trade-in.
- Prospects in additional than 58 international locations and areas, together with Australia, Canada, China, France, Germany, India, Japan, Malaysia, Mexico, South Korea, Türkiye, the UAE, the U.Ok., and the U.S., will have the ability to pre-order iPhone 16 and iPhone 16 Plus starting at 5 a.m. PDT this Friday, September 13, with availability starting Friday, September 20.
- iPhone 16 and iPhone 16 Plus can be accessible in Macao, Vietnam, and 19 different international locations and areas starting Friday, September 27.
- iOS 18 can be accessible as a free software program replace on Monday, September 16.
- Apple Intelligence can be accessible as a free software program replace. The primary set of Apple Intelligence options can be accessible in beta subsequent month as a part of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, with extra options rolling out within the months to return. It is going to be accessible on iPhone 16, iPhone 16 Plus, iPhone 16 Professional, iPhone 16 Professional Max, iPhone 15 Professional, iPhone 15 Professional Max, and iPad and Mac with M1 and later, with system and Siri language set to U.S. English. Extra languages and platforms are coming over the course of the following yr. Later this yr, Apple Intelligence will add help for localized English in Australia, Canada, New Zealand, South Africa, and the U.Ok. Within the coming yr, Apple Intelligence will increase to extra languages, together with Chinese language, French, Japanese, and Spanish.
- Along with an iPhone 16 and iPhone 16 Plus Clear Case, accessible for $49 (U.S.), a Silicone Case with MagSafe can be accessible for $49 (U.S.) in black, denim, fuchsia, lake inexperienced, plum, star fruit, stone grey, and ultramarine. Apple instances for the iPhone 16 lineup work seamlessly with Digicam Management, that includes a sapphire crystal coupled to a conductive layer that communicates finger actions to the Digicam Management. FineWoven Pockets with MagSafe can be accessible for $59 (U.S.) in black, blackberry, darkish inexperienced, and deep blue.
- A brand new MagSafe Charger allows quicker wi-fi charging as much as 25W, is Qi2 licensed, and is offered in a 1-meter size for $39 (U.S.) or a 2-meter size for $49 (U.S.).
- AppleCare+ for iPhone offers unparalleled service and help. This contains limitless incidents of unintentional harm, battery service protection, and 24/7 help from the individuals who know iPhone finest.
- iCloud+ plans begin at 50GB for $0.99 (U.S.) per thirty days and provide as much as 12TB for $59.99 (U.S.) per thirty days, offering further storage to maintain recordsdata, photographs, movies, and extra secure within the cloud, accessible throughout units, and simple to share with others. iCloud+ additionally offers entry to premium options, together with Non-public Relay, Cover My E mail, Customized E mail Domains, and HomeKit Safe Video help.
- Prospects who buy iPhone 16 and iPhone 16 Plus will obtain three free months of Apple Music, Apple Arcade, and Apple Health+ with a brand new subscription.
About Apple
Apple revolutionized private expertise with the introduction of the Macintosh in 1984. As we speak, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple units and empower folks with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 workers are devoted to creating the most effective merchandise on earth and to leaving the world higher than we discovered it.
- iPhone 16 and iPhone 16 Plus are splash-, water-, and dust-resistant. They had been examined below managed laboratory circumstances and have a score of IP68 below IEC customary 60529 (most depth of 6 meters for as much as half-hour). Splash, water, and dirt resistance aren’t everlasting circumstances. Resistance may lower because of regular put on. Don’t try to cost a moist iPhone; consult with the consumer information for cleansing and drying directions. Liquid harm just isn’t coated below guarantee.
- The show has rounded corners that comply with a stupendous curved design, and these corners are inside an ordinary rectangle. When measured as an ordinary rectangular form, the display screen is 6.12 inches (iPhone 16) or 6.69 inches (iPhone 16 Plus) diagonally. The precise viewable space is smaller.
- Car Management on FordPass with the Motion button and Management Middle can be accessible this fall in 56 international locations and areas, together with Australia, Canada, France, Germany, Mexico, Thailand, the U.Ok., the U.S., and Vietnam. Some options will not be accessible for all international locations and areas, or all areas.
- Apple’s satellite tv for pc options are included at no cost for 2 years beginning on the time of activation of a brand new iPhone 14 or later. For Emergency SOS by way of satellite tv for pc availability, go to help.apple.com/en-us/HT213426. Messages by way of satellite tv for pc can be accessible within the U.S. and Canada in iOS 18. SMS availability will depend upon provider. Service charges could apply. Customers ought to verify with their provider for particulars. Roadside Help by way of satellite tv for pc is presently accessible within the U.S. with AAA and Verizon Roadside Help, and is launching within the U.Ok. with Inexperienced Flag this fall. Taking part roadside help suppliers could cost for companies, and iPhone customers who aren’t members can benefit from their roadside help companies on a pay-per-use foundation. Apple’s satellite tv for pc companies had been designed to be used in open areas with a transparent line of sight to the sky. Efficiency could also be impacted by obstructions resembling timber or surrounding buildings.
- Emergency SOS Stay Video can be accessible within the U.S. in iOS 18.
- All cobalt and lithium references are on a mass stability allocation.
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