It’s changing into rarer lately to search out areas of bipartisan settlement. However based on new analysis, water air pollution and shortages rank among the many prime environmental issues globally — no matter which facet of the aisle persons are on.
Trellis information companion GlobeScan discovered that Individuals throughout the political spectrum need companies to advocate for presidency motion to guard contemporary water. Whereas Democrat voters are usually extra supportive of company advocacy on points reminiscent of local weather change or the UN Sustainable Improvement Targets, there may be robust consensus with Republican voters on the significance of safeguarding water assets. Clear majorities of 64 p.c of Republicans and 74 p.c of Democrats imagine corporations ought to play a job in selling clear water.
What this implies
Regardless of the rising politicization of ESG and sustainability, the analysis means that defending shared pure assets reminiscent of contemporary water stays a unifying difficulty. With issues mounting over regulatory rollbacks on clear water within the U.S., Individuals might more and more look to companies to step up. Corporations have a uncommon alternative to take a transparent stand on water safety — a difficulty that resonates with Individuals throughout social gathering strains. Methods companies can try this, based on The Future Water Agenda Report from GlobeScan and The World Wildlife Fund, embrace:
- Place water holistically as a connector for extra built-in approaches to sustainability priorities
- Strengthen water stewardship practices throughout worth chains
- Prioritize and put money into cross-sector motion
- Proactively interact in public-private collaboration, coverage advocacy and restoration of nature-based options
- Embrace disclosure and use extra compelling communications that hyperlink water to tangible enhancements for local weather, nature and folks
Based mostly on a world on-line examine of greater than 30,000 folks throughout 31 nations and territories.