In an fascinating flip of occasions, sources aware of Apple’s plans reportedly confirmed the iPhone 16 occasion date as September 10, in keeping with a brand new report. That date occurs to match a latest hoax report that circulated on-line, including an sudden twist to Apple’s largest product launch of the 12 months, with the iPhone 16 lineup, Apple Watch 10 and extra anticipated.
iPhone 16 occasion date confirmed as September 10, like a latest hoax claimed
Based on the nameless sources, Apple is now making ready for the Tuesday occasion, Bloomberg reported. Just about everybody expects the iPhone large to unveil the newest iterations of flagship merchandise: the iPhone 16 lineup, Apple Watches (Sequence 10, Extremely 3 and SE3), and numerous AirPods, together with a funds set. Whereas Apple has not formally introduced the date, this info aligns with the corporate’s typical schedule lately (like 2019, when September 10 was the precise date). And the date simply so occurs to be the identical one a hoaxer selected to place out as a faux leak final week. Cult of Mac and others reported on it. After which we spoke with the prankster, who mentioned he may do it once more.
Bloomberg‘s sources additionally indicated that the brand new iPhones would doubtless go on sale on September 20, following Apple’s regular sample of releasing merchandise shortly after an announcement.
This 12 months’s launch is especially essential for Apple, as the corporate has confronted challenges with sluggish gross sales in its smartphone and wearable system classes. The timing of the iPhone 16 launch may doubtlessly increase Apple’s fiscal fourth-quarter income, with analysts projecting even stronger progress within the following quarter, which incorporates the vacation procuring season.
iPhone 16 upgrades and larger Apple Watch screens

Photograph: Leander Kahney/Cult of Mac
The upcoming iPhone 16 is rumored to characteristic bigger screens on its Professional fashions and new digicam capabilities, together with a devoted photo-taking button which will seem on all 4 fashions. Apple can be mentioned to be introducing a set of AI instruments referred to as Apple Intelligence. Nonetheless, general modifications are anticipated to be incremental in comparison with final 12 months’s fashions.
Extra important updates are anticipated for Apple’s wearable units. The Apple Watch Sequence 10 is reportedly set to turn out to be thinner whereas that includes bigger screens. The AirPods lineup can be due for a revamp, with new low-end and mid-tier variations, together with the introduction of noise cancellation to the mid-level AirPods for the primary time.
As regular, Apple declined to remark, Bloomberg famous.