Mozilla actually desires you to set Firefox as default Home windows browser

Google undoubtedly dominates the desktop browser market, whereas Microsoft Edge has proven notable progress in current instances. Nonetheless, Firefox continues to face challenges in attracting new customers.

In an effort to show the tide, Mozilla is testing a recent strategy that would persuade extra folks to modify their default browser on Home windows throughout the set up of the browser.

BleepingComputer put in the Firefox beta launch, and we seen a brand new setup display that helps you customise your browser proper after putting in it. It highlights that Firefox is backed by a non-profit and works to guard your privateness by stopping corporations from secretly monitoring you on-line.

The display provides you three choices: pinning Firefox to your taskbar, setting it as your default browser, and importing information from one other browser.

All of those choices have been enabled by default, an aggressive strategy by Mozilla, who has beforehand criticized Microsoft for using preselected choices.

This transformation is tied to one other experiment aiming to streamline the onboarding course of for customers downloading Firefox by particular advertising and marketing campaigns.

If a person chooses to put in Firefox from a marketing campaign that advertises it because the “default browser,” Firefox will now deal with the setup course of robotically, eradicating the necessity for guide configuration.

The function works by embedding a singular identifier, referred to as an attribution marketing campaign ID, into the light-weight “stub installer” that you simply obtain from Mozilla’s web site.

When customers run Firefox for the primary time, the browser detects this identifier.

If the identifier matches the marketing campaign to “set Firefox because the default browser,” Firefox initiates a background process to set itself because the default on the person’s system.

As reported by WindowsReport, the function is at the moment being examined in Firefox’s Nightly and Beta releases to iron out any points earlier than it turns into broadly accessible in Firefox 135.