The Every day, The Ezra Klein Present, Arduous Fork, and Trendy Love are a few of The New York Instances’ hottest podcasts — and subsequent month, solely the latest two or three episodes of every present will likely be freed from cost. The Instances introduced at the moment that it’ll now provide a podcast subscription service by way of Spotify and Apple for $6 a month, or $50 per yr, nevertheless it’s additionally erecting a paywall for all archived episodes.
Whereas The New York Instances says “the latest episodes of most of our exhibits” will stay free, Axios studies that, generally, which means the latest two episodes will likely be freely accessible; within the case of The Every day, it would provide three episodes for gratis.
To entry further episodes, you should purchase a subscription by way of Spotify, Apple, or the Instances itself, and it says those that pay for All Entry or Residence Supply subscriptions to The New York Instances can proceed to entry episodes with out paying something extra.
“The aim” is to reinvest the brand new subscription income again into “extra journalism and extra exhibits,” Instances director of audio Paula Szuchman tells The Hollywood Reporter.
In that interview, Instances head of subscription progress Ben Cotton additionally recommended the “solely the latest episodes are free” mannequin may evolve:
With Serial we really feel like the best way somebody’s naturally going to take heed to that present is slightly bit totally different, the place for those who’ve listened to an episode, you’re actually going to need to need to discover out what occurs subsequent. So there, it feels such as you need to give somebody the prospect to take heed to the start of the present, however then be charging for what comes after that.
If you wish to pay attention by way of Spotify or Apple, there will likely be a approach to join your accounts on the Instances’ podcast web page itself; if customers are subscribed to the Instances within the publication’s personal iOS app, it ought to mechanically join “the following time they open Apple Podcasts.”